Holiday Parks in Cornwall
Cornwall Holiday Park has become one of the great national associations. Generations of families, from the turn of the century onwards, have left Cornwall’s cities to head for two weeks summer holidays on the British coastline.
The Holiday Park needed a rather humble start, essentially offering lodging, entertainment and food all under one roof, more frequently than not around the edge of a big traditional seaside town like Blackpool, Skegness or even Great Yarmouth. Trevornick
These holiday parks were quite popular with families searching for cheap holidays, at a time when international travel was more expensive and unobtainable for a big percentage of the overall public.
Nevertheless as international travel became more affordable Britain saw the rise of the package holiday in the 70’s and 80’s, which meant Cornwall holidays no longer offered the value that has been such a special selling point for lots of the popular parks.
The tough times that confronted the sector proved certainly compounded by a shift in perception of this holiday park experience. When you mentioned holiday parks individuals began to consider this popular TV series Hi-de-Hi and never ending rounds of knobbly knees competitions, donkey rides and crimson coat style amusement. Regrettably combined with chilly and windy chalets and tasty food!
The holiday park has however come a long way since its humble beginnings and at the last ten years the sector has witnessed a huge revolution in the breadth, quality and style of holiday parks offered in Cornwall.
Like most UK tourism industry the independent and numerous holiday park owners began to find a reduction in the interest within their holiday offering. The park owners came up with a number of solutions to counter the perception and the improve the quality of the holiday park experience.
Primarily the lodging was upgraded. Clients were no longer pleased with basic facilities, so holiday parks spent countless improving lodging facilities, from updating the standard rooms to developing penthouse apartments with plasma TV’s, four poster beds and room services. This led in holiday parks providing a more upmarket feel to all their lodging and provided customers with a far greater range of choice.
Second the amusement offering shifted hugely. Some UK parks began to specialise in just offering special entertainment breaks. Top comedians, shows and musical acts have started to top the bill and themed evenings leading to entertainment such as county western, 60’s revivals and dancing and sport breaks. Parks also have become better at targeting key groups such as mature weekends, family activity holidays or specific nights such as stag and hen groups.
Thirdly the traditional three meals a day offering of parks has probably seen the greatest change. To accommodate to the shift demands of holiday makers an increasing number of parks have began to provide self catering options rather than providing full or half board and charging extra for meals. A number of the bigger chain parks also have gone further and don’t offer any catering, simply inviting the restaurants and fast food places to supply food around the Park. However, because the parks themselves possess diversified, offering different things to various holiday markets, so has the catering, plus a few holiday parks now make a virtue of the fact that they provide three top quality meals daily.
One example of a company who remained before the match was Potters Leisure Resort. As Cornwall’s only Five Star Independent Park they had been residing to top excellent infrastructure, catering and entertainment along with the initial costs of this project have been rewarded with a reputation for top excellent holiday park experience.
But Potters are not the only firm offering top excellent park style holidays. More and more improvements in Cornwall are building the lodge style accommodation away from the standard holiday park centers of seaside towns. The inland lodge style improvements have specifically moved away in the’playground’ image and now provide champagne and hot tubs style rests at a calm and secluded rural atmosphere.
Parks are springing up directly across Cornwall around the coast and inland and more than ever before Cornwall holiday park experience offers something for everybody from traditional amusement in Great Yarmouth, to five star luxury from the Cotswolds. With so much innovation in the business holiday parks will continue to provide more of what the holidaymaker needs and desires – a top excellent holiday experience.
Holiday Parks in Cornwall